3 Mar 2006

drunk driver

The mission was to create a print ad for drunk driving. And Wexley chose to paint this message on parking lots at schools before the prom. I like the idea, and i pray to God that it is powerful enough to make at least some youngsters to pay a little more attention to their drinking. Cause unfortunately, i have my doubts.

1 comment:

Anonymous said...

I am not sure that "shocking" youngsters will make them pay a little more attention to their drinking, or will make them quit smoking, or will keep them away from narcotics, or will make them have safe sex. It simply doesn't work anymore. They are already "shocked" by Hollywood and Bush and the society as a whole. I wish I had the answer to this.. maybe the only solution is to make all these things (smoking, excess drinking) not hip anymore, not socially accepted.